健身应用市场份额，规模，趋势和行业分析报告（锻炼和运动应用，疾病管理，生活方式管理，营养和饮食，药物遵守）;由OS平台（Android，iOS，Windows）;通过设备类型（智能手机，平板电脑，可穿戴设备）;按地区：分部预测，2020 - 2026

Report Summary

The global fitness app market size was valued at USD 3.15 billion in 2019 and is anticipated to grow at a CAGR of more than 26.2% during the forecast period. Fitness apps are mobile applications, which are used to provide fitness videos or instructions to users. These applications deliver health-related services on smartphones, tablet PCs and other mobile devices. These applications also track user activity, amount of calories burnt, and sleep patterns.

移动设备配备了各种传感器，以跟踪用户活动。健身应用从移动设备传感器获取数据，并为用户提供洞察力和建议，以减肥，获得适当的营养，或保持健康的生活方式。他们还包含培训惯例，为家庭锻炼提供指导。这些应用程序协助用户实现健康和健身目标，也可以选择在社交媒体上分享成就。

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The growing rate of obesity and increasing number of diseases associated with it primarily drives the market growth. Consumers are increasingly becoming aware regarding weight loss, calorie intake, and proper nutrition, thereby supplementing the market growth. The increasing need of consumers to lose weight, and stay healthy while maintaining their lifestyles have supported the growth of this market. Other factors driving the market include growing obese population, sedentary lifestyle of consumers leading to lifestyle diseases, and increasing disposable income.

朝向使用移动应用程序来维持健身惯例的转变。移动设备的渗透率越来越多，高速互联网服务的可用性进一步补充了市场增长。由于在未来几年，新兴经济体越来越多的消费者意识的需求将为全球健身应用行业提供众多增长机会。

细分分析

The global fitness app market is segmented on the basis of app type, devices, OS platform, gender, and region. Based on app type, the market is segmented into fitness and activity tracking, diet and nutrition, and others. The fitness and activity tracking segment dominated the global fitness app industry in 2019 owing to increasing rate of obesity, and growing health concerns among consumers.

The report categorizes the devices segment into smartphones, tablets, and wearable devices. The smartphones segment dominated the global fitness app industry in 2019 owing to increasing penetration of smart phones in the emerging economies, availability of affordable smart phones, and high speed broadband services.

On the basis of OS platforms, the market is segmented into Android, iOS, Windows, and others. On the basis of gender, the global fitness app industry is segmented into men, and women. The women segment dominated the global fitness app industry in 2019 owing to increasing health consciousness, and life style changes.

Fitness App Market Scope

By Type	由OS平台	By Device Type	By Region
Workout & Exercise Apps Disease Management Lifestyle Management Nutrition & Diet 药物遵守	android. iOS 视窗	Smartphones Tablets Wearable Devices	North America (U.S., Canada) 欧洲（德国，英国，法国，意大利，西班牙，荷兰，比利时，俄罗斯） Asia Pacific (China, India, Japan, South Korea, Indonesia) 拉丁美国ca (Brazil, Mexico, Argentina) MEA (South Africa, Israel)

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区域分析

This market report comprises a detailed geographic distribution of the market across North America, Europe, Asia-Pacific, Latin America, and MEA. North America is further segmented into U.S., and Canada. Europe is divided into Germany, UK, France, Italy, Spain, Belgium, Russia, Netherlands, and Rest of Europe. Asia-Pacific is bifurcated into China, India, Japan, Korea, Singapore, Malaysia, Indonesia, Thailand, Philippines and Rest of Asia-Pacific. North America accounted for the largest share in the global market during 2019. Owing to the increased per-capita consumption of fast food over the years, the obesity has increased significantly among the population in the region. In the recent years, there has been an increased awareness regarding weight loss, fitness, and benefits of eating healthy, which has resulted in an increased demand for fitness apps.

竞争格局

市场领先的球员正在市场上推出经济实惠的产品，以满足消费者。全球运动员正在开发地区进入新市场，以扩大其客户群，加强市场存在。全球健身应用行业的领先球员包括MyFitnesspal Inc.，Dom和Tom Tom，Motorola Mobility LLC，GrandApps，Fitbit，Azumio，Willowtree，Inc。，Asics，Rand Rander和Appster等。